Singapore has received over six lakh visitors from India between January to May 2018, reporting a 17 per cent year-on-year increase from 2017. The year 2017 was a record year for STB as visitor arrivals from India had crossed the one million mark for the third time in a row, showcasing the highest growth rate at 16 per cent in comparison with all markets. India also continues to be the top source market for visitor arrivals in the cruise segment for Singapore. Last year, 127,000 cruise passengers from India sailed out of Singapore’s shores, showing a year-on-year increase of 25 per cent from 2016.
While speaking about STB’s efforts to showcase Singapore as a destination of choice among Indian travellers, GB Srithar,  Regional Director – South Asia Middle East & Africa (SAMEA), STB, said, “STB has been steadfastly engaging travellers through partnerships and various marketing initiatives. Last year, India moved up a spot to become the third largest source market for Singapore in terms of Visitor Arrivals. We are looking forward to working closely with both Indian and Singaporean travel trade partners to continue the momentum and entice more Indian travellers.”
This year, the STB has lined up a series of collaborative initiatives to welcome more Indian travellers to Singapore in 2018. They embarked on an 8-city roadshow from July 16-26 with close to 40 stakeholders to grow their partnership with in-market travel agents. This is part of STB’s ongoing efforts to take the ‘Passion Made Possible’ brand messaging forward and showcase Singapore’s diverse offerings to the target audience.